Juffali Commercial Vehicles has officially broken ground on its new headquarters and main branch in Riyadh, marking a significant milestone in the company’s ongoing growth and expansion.
Juffali Commercial Vehicles (JCV) is embarking on a new chapter with the construction of its state-of-the-art headquarters in Riyadh, Saudi Arabia. The ‘Groundbreaking Celebration: The New Start’ event signifies JCV’s continued commitment to excellence and its ambition to reinforce its market leadership.
Additionally, the event marks the beginning of construction for the new JuffaliTrucks Showroom, further strengthening the brand’s presence in Riyadh and enhancing customer experience with a state-of-the-art facility.
The event was attended by Khaled Juffali, Chairman of Juffali, Ali Dulaim, Group CEO of Juffali, Heiko Schulze, CEO of JCV, and Daimler Truck Middle East Africa (DTMEA) business partners Michael Dietz, President and CEO of DTMEA, and Stavros Stavropoulos, Head of Network Development at DTMEA.
Central hub
The new headquarters will serve as a central hub for operations, customer engagement, and innovative developments. Designed to meet the evolving needs of the commercial vehicle industry, this facility will integrate modern technologies, training centers, and advanced service capabilities, reinforcing JCV’s dedication to providing unparalleled support to its customers and partners. The new facility headquarters will accommodate over 250 employees.
JCV, the sole agent and distributor of Mercedes-Benz trucks and buses in the Kingdom of Saudi Arabia, as well as the authorized distributor of Fuso trucks and buses, has been at the forefront of innovation. The company has continually introduced cutting-edge technology to improve vehicle performance, safety, and efficiency. Whether it’s the launch of the latest Mercedes-Benz Actros Euro 5, advancements in electric mobility with the eActros, or state-of-the-art service solutions, JCV remains dedicated to pushing the boundaries of progress.
Growth
Growth is a key pillar of JCV’s strategy. With an expanding portfolio, a focus on sustainability, and investments in digital transformation, JCV is positioning itself as the go-to provider for commercial mobility solutions in Saudi Arabia and beyond.
The new headquarters in Riyadh will serve as a hub for future developments, ensuring that JCV continues to lead the heavy trucks industry. At the same time, Saudi Arabia’s capital has rapidly transformed into a dynamic business and economic hub.
With Vision 2030 driving large-scale infrastructure projects, foreign investments, and industrial advancements, the city has become a magnet for multinational corporations and local enterprises. As the commercial and financial heart of the Kingdom, Riyadh provides an ideal environment for businesses like JCV to thrive. Its strategic location, access to key markets, and government-backed initiatives make it the perfect base for companies expanding their regional operations.
“With this new headquarters, we are reaffirming our commitment to delivering world-class commercial vehicle solutions that meet the evolving needs of our customers,” says Heiko Schulze, CEO of JCV.
“This milestone is not just about expansion; it’s about strengthening our foundation for future innovations and continued success in the Saudi market,” adds Schulze.
Built on legacy
With a legacy built on trust, quality, and innovation, JCV and JuffaliTrucks are jointly shaping the future of transportation, offering both new and pre-owned commercial vehicles to meet diverse customer needs in Saudi Arabia. The groundbreaking of JCV’s new headquarters and JuffaliTrucks Showroom in Riyadh marks an exciting new phase of growth, aligning with the city’s emergence as a regional business powerhouse.
As JCV continues to expand and innovate, it remains committed to delivering world-class commercial vehicle solutions that drive businesses forward and contribute to the Kingdom’s economic transformation.